Visual lexical access is initially phonological: 1. evidence from associative priming by words, homophones, and psuedohomophones.

Number 908
Year 1994
Drawer 17
Entry Date 07/16/1998
Authors Lukatela, Georgije, and Turvey, M.T.
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Publication Journal of Experimental Psychology: General, 123 (2), 107-128.
url http://www.haskins.yale.edu/Reprints/HL0908.pdf
Abstract In 9 experiments, a target word (e.g., frog) was named following an associate (TOAD) or a word (e.g., TOWED) or nonword (e.g., TODE) homophonic with the associate. At brief (e.g., 50 ms) stimulus onset asynchronies (SOAs), the 3 primes produced equal associative priming. At a long SOA (250 ms), priming by TOAD was matched by TODE but not by TOWED. Equal priming at brief SOAs by the 3 primes and no priming by orthographic controls (TOLD, TORD) suggest that lexical access is initially phonological. TOWED priming less than TODE at SOA = 250 ms suggests that phonologically activated representations who input orthography does not match the addressed spelling (available only for words) are eventually suppressed. Phonological constraints on lexical access precede and set the stage for orthographic constraints.
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