Context Effects in Bi-alphabetical Word Perception.

Number 673
Year 1989
Drawer 12
Entry Date 11/15/1999
Authors Lukatela, G., Feldman, L. B., Turvey, M. T., Carello, C. & Katz, L.
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Publication Journal of Memory & Language 28, 214-236.
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Abstract Investigated whether the phonological ambiguity effect displayed by Serbo-Croatian speakers, in which lexical decision and naming are much slower for such letter strings relative to appropriately controlled, phonologically unambiguous letter strings, can be contextually reduced. Six experiments, conducted with 264 high school students and 52 undergraduates, used rapid lexical decision and rapid naming tasks and focused on 2 aspects of the context word: The alphabet in which it was written and its associative relation to the target. Overall results show that for words, the phonological ambiguity effect was reduced by alphabetically related contexts in both tasks. Associatively related contexts also contributed to the effect's reduction in the rapid naming of words. For pseudowords, alphabet specification reduced the effect in lexical decision but not naming. Requirements for the construction of a model of Serbo-Croatian word recognition are outlined.
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