Alphabet Priming in Bi-alphabetical Word Perception.

Number 672
Year 1989
Drawer 12
Entry Date 11/15/1999
Authors Lukatela, G., Turvey, M. T., Feldman, L. B., Carello, C. & Katz, L.
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Publication Journal of Memory & Language 28, 237-254.
url http://www.haskins.yale.edu/Reprints/HL0672.pdf
Abstract Conducted 5 experiments in which 240 high school students and 60 undergraduates completed lexical decision and rapid naming tasks to extend the authors' (see PA, Vol 76:39546) investigation of the contextual effect of alphabet specification in Serbo-Croatian. Findings show that the effect of an alphabet context on the processing of target Serbo-Croatian letter strings did not require that the context be a word, was observed when a target comprising ambiguous letters in part was made formally unambiguous by the inclusion of at least 1 unique letter, was practically nonexistent when the target contained no ambiguous letters, and could be overridden in some cases by the activation of a lexical entry. A parallel, distributed work processing model for Serbo-Croatian is presented.
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